SEO Optimization in the Short-Term Rental Industry, With SEO Consultant Damian Sheridan.
We have a chat with Damian Sheridan, director of The Book Direct Show and SEO consultant, about optimizing content for SEO in the short-term rental industry.
SEO consultant, The Book Direct Show
Maeva CifuentesHost, Founder and CEO of Flying Cat
Damian Sheridan joins me on today’s episode. He’s the director of The Book Direct Show, an event for property managers who want to learn how to generate more direct bookings. He’s also an SEO consultant for short-term rental and property management companies and has nearly two decades of experience in the industry.
In the short-term rental industry, business owners know that SEO is something they need to do but don’t know how to do it. It’s a long, ongoing process involving optimizing content, recycling it, link-building, and data-driven decision-making.
In today’s chat, we talk about setting achievable goals with SEO, how to approach your content depending on those goals, and what a healthy approach to content-driven SEO looks like.
