SEO reporting that ties search to demos and signups
We fix your conversion tracking, connect the tools that measure search and AI answers, and send you a report every month and a business review every quarter. All of it comes with your SEO retainer.
Led by Maeva Cifuentes, Founder and CEO




Broken tracking turns SEO into a guess.
Goals that double count
We have found demo goals that fire on every page refresh, so one visitor shows up as several demos.Conversions with no source
Signups and Calendly bookings land in GA4 without the page that drove them, so your blog gets zero credit.Reports full of traffic
Sessions and keyword lists tell your leadership nothing about demos, signups or AI answers.A report that brings clarity, not confusion
What we shipped
Every page, fix and placement we delivered that month.Progress on your goals
Demos, signups and AI visibility against the targets we set together.What worked
The pages and plays that moved your numbers, and why we think they did.What fell short
The work that lagged, what we think caused it, and what we change next.Sources you can check
Every chart names its source, like GA4, Search Console or Scrunch.Reports you can forward to your executives

Tracking audit
Every conversion event checked for double counts, missing source pages and gaps.
Conversion tracking
GA4 key events built in Google Tag Manager for demos and signups, with the page that drove each one.
Tool setup
GA4, Tag Manager, Search Console, SEOGets, Ahrefs and Scrunch, set up and connected in your accounts.
Monthly report
What we shipped, progress on your goals, what worked and what fell short, with a chart behind each point.
Quarterly business review
Signups and demos against target, AI presence, citations and rankings, with an executive deck and your next 90-day plan.
AI visibility report
How often AI assistants recommend you against competitors, and which AI crawlers visit your site.Every quarter, we review the whole program with your leadership.
A green ranking dashboard next to flat conversions is a failed quarter, and we would rather say so.
Your tracking is fixed inside the first 30 days.
Your first monthly report sets the baseline for every metric we track after that.
Maeva owns the strategy on your account, and senior strategists carry it from audit to report.
Access
GA4, Tag Manager, Search Console and your website.Audit
Every conversion event checked against what your team counts as a lead.Fixes
New key events for demos and signups, published in Tag Manager.Tool setup
Ahrefs projects and Scrunch prompts set up for your category.Report and review
A report every month and a business review every quarter.Results our reports have tracked for clients.

D2L went from 12% to 33% of AI answers recommending it, in nine months
Read the case studyAn enterprise procurement platform is named in 88% of ChatGPT category answers, up from 76%
Read the case study
Blue J grew AI answers naming it 58% month over month
"That's a very powerful endorsement of the early work we've been doing on LLM visibility."
"Since she rewrote our copy our website quickly climbed to Google's first page results, and it has gone from zero visibility to an influx of hyper-targeted leads."
CEO, The Action Sports Translator
"[Flying Cat's] collaborative approach combined with her extraordinary skills & experience means your end result is far superior to anything you could have imagined."
Technology Executive
Built for SaaS teams that judge SEO on demos and signups.
A strong fit
B2B SaaS teams on our SEO retainer.Teams with GA4 on their site and a developer who can add a tag.Leadership that wants SEO and AI visibility reported as demos and signups.Teams that can share their goals and what counts as a lead, so we set tracking up to match.A better fit elsewhere
Teams that want HubSpot or CRM setup.Teams that need deep multi-touch attribution.Teams that need paid ad attribution.How this compares with a freelancer or a dashboard tool.
Analytics and reporting come with every SEO retainer.
Engagements start at $4,000 a month. Tracking setup, tool setup, monthly reports and quarterly reviews are all included, with no separate fee.
Your first report sets your baseline in month one.Questions buyers ask us on the first call.
What do you need from us to get started?
Access to GA4, Google Tag Manager, Search Console and your website. If a tag has to go inside your app, your developer adds the snippet and we handle the rest.
Do you set up HubSpot or our CRM?
No. We set up conversion tracking in GA4 and Google Tag Manager. CRM setup sits with your team or a HubSpot partner.
Can you build us a Looker Studio dashboard?
We can set one up for you as a one-off. Your monthly reports come from us either way.
Can you track conversions from AI assistants?
Yes. We track visits and conversions from AI assistants in GA4, and how often assistants recommend you in Scrunch.
What is in the monthly report?
What we shipped that month, progress against your goals, what worked and what fell short. The numbers come from GA4, Search Console and Scrunch, and each chart names its source.
What happens in a quarterly business review?
We open with signups and demos from organic search and AI against the quarter's target, then our recommendations. Then we cover AI presence by platform and competitor, sentiment, citation ownership, rankings on your priority keywords, cluster health and competitor movement. You leave with an executive deck, your next 90-day plan, a refreshed content audit and a 60-minute working session.
How do we get the reports?
We build them in Claude and share each one as a live link you can forward to your leadership.
Can we buy analytics and reporting on its own?
No. Right now, we only offer analytics and reporting as part of our full-service SEO retainer.
Do you handle paid ad attribution?
No. We report on organic search and AI answers. Your paid media team owns ad attribution.