How to monetize your podcast and build a business w/ Wil Slickers.
Wil Slickers reveals the secret to monetizing podcasts and how he built a successful business from a hospitality podcast network.
Founder, Hospitality.FM
Maeva CifuentesHost, Founder and CEO of Flying Cat
Hello hello! Welcome to another episode of the Flying Cat Interview Series. For episode 73 of The SEO Growth Podcast, we’re with Wil Slickers, founder of Hospitality.FM, a podcast network for hospitality businesses.
When Wil first started podcasting, he was working full-time as a hotel manager. In 2019, when his podcast started really taking off, he was doing up to 5 episode recordings after a full day’s work at the hotel. That’s when he started thinking about monetizing.
Want to know how he did it? In this episode, we talk about establishing a voice within your podcast niche and attracting paying partnerships through guest appearances. You’ll hear how Wil went from having zero content structure to running a 10-episode podcast series with top names in the vacation rental industry and hospitality tech space.We discuss how Chili Piper’s Demand Gen Chat podcast is getting it so right, how you can use podcast interviewing strategies to get the most out of your guests, and whether content quality or production quality is more important. To wrap things up, Wil shares how he built Hospitality.FM from the mic up.
“A good interviewer makes sure the conversation goes down a great rabbit hole that could have never been scripted. Those candid moments, right? It’s like an art, you get to pull it and play with it and make it like a beautiful shining pearl.”Wil Slickers
