The Strategy and Process in Making Salesflare the #1 CRM on Product Hunt, with Jeroen Corthout, Co-founder of Salesflare

Jeroen Corthout and Maeva Cifuentes Interview

“What we find really important is to hire people who want to grow, they want to grow themselves, the thing they’re working on, people that are not afraid to speak up. That’s the best, and we then stimulate that by anytime somebody speaks up, you take it seriously, you do something with it and you don’t just push it away because then people stop doing that, obviously.”  

Hello everyone. Welcome to yet another interesting episode of the FCM Interview series. Today we have Jeroen Corthout, co-founder, Salesflare, joining us and sharing his valuable experiences. 

[tcb-script src=”https://www.buzzsprout.com/1399351/8547564-41-the-strategy-and-process-in-making-salesflare-the-1-crm-on-product-hunt-with-jeroen-corthout-co-founder-of-salesflare.js?container_id=buzzsprout-player-8547564&player=small” type=”text/javascript” charset=”utf-8″][/tcb-script]

Salesflare is an intelligent sales CRM automation tool that mainly allows one to focus on customers instead of just data. Jeroen talks about the idea of Salesflare coming into execution and then the process that went on to make it the #1 CRM today. 

After being a guest on more than 160 podcasts and counting, Jeroen also shares his learnings and observations of this particular journey of his professional life. 

In this interview, we also discuss personal brand building through podcasts, managing a remote team & building a work culture within, and lots of other relevant aspects in running a growing startup.  

That is just the tip of the iceberg, watch the complete episode to find out more! 

In this episode we talk about:

Timestamps

0:07 – Introduction to Jeroen Corthout

0:26 – The podcast experience of Jeroen

01:22 – Podcasts: a new way of personal building?  

02:53 – Conferences vs Podcasts  

05:52 – ‘listennotes.com’ – a search engine for podcasts

07:12 – Jeroen’s own podcast journey 

10:19 –  Content distribution strategy at Salesflare

12:47 – The first meeting of co-founders and beginning of Salesflare

15:48 – Impact of marketing vs the product

17:12 – Managing a remote team 

You can connect with Jeroen Corthout on LinkedIn and you can also check out their official website here at Salesflare

While you’re here

Follow Flying Cat Marketing on the following channels to get more tips, tactics and knowledge on content marketing

Visual – YouTube

Audio – Flying Cat Marketing Podcast (Spotify) (Apple Podcasts) (Sticher)

Instagram

Facebook

Linkedin