“Our main goal is to educate on the necessity of having some sort of security process in place to avoid any potential incidence of parties, fraud, or criminal activities that could be detrimental to any business.”
Hello everyone! In today’s episode, I had the pleasure of chatting with Mackenzie Kearnan, Marketing Manager at Autohost and what a delightful conversation this was.
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She had some wonderful observations and insights to share with us about the working style at Autohost and their role in the industry.
We also discuss the importance of building a personal brand. Let’s just say that if a personal brand could be defined as a car, one should aim to be a ‘Brand Rover’!
Keeping puns aside, she also elaborates on their marketing team’s approach to increasing awareness among their audience about cyber-security.
Also! ‘Buddy’ the flying cat makes his appearance very evidently once again on the podcast after being seen last on the special bucket-hat episode.
Well, this episode has a lot to offer and you just don’t wanna miss it out!
In this episode we talk about:
- Autohost entry into the market
- Filling a void in the property management industry
- Need for security processes and guest screening
- Personal brand building
- “Done is better than perfect”
- Finding the right balance in personality development
Timestamps
0:12 – An introduction to Mackenzie Kearnan
1:20 – Beginning of Autohost
3:00 – Transition from Quickstay to Autohost
6:09 – Marketing organically
7:30 – Building a brand identity
8:15 – Role of the marketing team
10:42 – Categorizing content strategies
12:42 – Development of personal branding
15:36 – Having a dedicated routine
18:15 – Dealing with perfectionism
21:15 – Evolving your personality
You can connect with Mackenzie Kearnan on LinkedIn for more updates and information on the cybersecurity business. You can also check out their company website here at Autohost.
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